Moira Utopia Diamond Daze Liquid Shadow

Utopia

Moira Utopia Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) is a medium red with subtle, warm undertones and a smooth, metallic sheen. This was one of the better-applying shades in the range!

  • Opaque coverage
  • Thin, more fluid consistency; slightly watery
  • Could have applied more easily, best with a brush
  • Once set, no creasing/fallout for 10 hours

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$8.50/0.1 oz. - $85.00 Per Ounce

The formula is supposed to have "no fallout" and will not crease while "glid[ing] on effortlessly." There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand's promotional swatches/demo images showed the shades as fully opaque in coverage, though.

The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency--this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.

I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.

Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.

Note: some shades contain plastic (PET) glitter.

Browse all of our Moira Diamond Daze Liquid Shadow swatches.

Ingredients

Water (Aqua), Mica, Glycerin, Phenoxyethanol, PVP, Polyacrylamide, C13-14 Isoalkane (C13-14 Isoparaffin), Laureth-7, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER (+/-): Iron Oxides (CI 77491).

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.

Utopia

PPermanent. $8.50.
A-
A-
8.5
Product
10
Pigmentation
8.5
Texture
10
Longevity
4
Application
91%
Total
Moira Mermaid Dream Diamond Daze Liquid Shadow

Mermaid Dream

Moira Mermaid Dream Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) is a blackened blue base with lighter, brighter blue and navy blue pearl throughout and faint violet micro-shimmer.

  • Semi-opaque coverage
  • Thin, more fluid consistency; slightly watery
  • Harder to apply, best with a brush as it got gummy with fingertips
  • Once set, no creasing/fallout for 10 hours

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$8.50/0.1 oz. - $85.00 Per Ounce

The formula is supposed to have "no fallout" and will not crease while "glid[ing] on effortlessly." There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand's promotional swatches/demo images showed the shades as fully opaque in coverage, though.

The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency--this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.

I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.

Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.

Note: some shades contain plastic (PET) glitter.

Browse all of our Moira Diamond Daze Liquid Shadow swatches.

Ingredients

Water (Aqua), Calcium Sodium Borosilicate, Glycerin, Synthetic Fluorphlogopite, Phenoxyethanol, PVP, Tin Oxide, Polyacrylamide, C13-14 Isoalkane (C13-14 Isoparaffin), Laureth-7, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER (+/-): Iron Oxides (CI 77499), Titanium Dioxide (CI 77891).

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.

Mermaid Dream

PPermanent. $8.50.
D-
D-
4
Product
8
Pigmentation
4
Texture
10
Longevity
2
Application
62%
Total
Moira Buttercup Diamond Daze Liquid Shadow

Buttercup

Moira Buttercup Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) is a deep, red-toned brown with subtle, warm undertones that came more from the fine, brighter copper pearl throughout.

  • Semi-opaque coverage
  • Thin, more fluid consistency; slightly watery
  • Could have applied more easily, best with a brush
  • Once set, no creasing/fallout for 10 hours

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$8.50/0.1 oz. - $85.00 Per Ounce

The formula is supposed to have "no fallout" and will not crease while "glid[ing] on effortlessly." There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand's promotional swatches/demo images showed the shades as fully opaque in coverage, though.

The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency--this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.

I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.

Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.

Note: some shades contain plastic (PET) glitter.

Browse all of our Moira Diamond Daze Liquid Shadow swatches.

Ingredients

Water (Aqua), Synthetic Fluorphlogopite, Glycerin, Phenoxyethanol, PVP, Polyacrylamide, C13-14 Isoalkane (C13-14 Isoparaffin), Laureth-7, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER(+/-): Iron Oxides (CI 77499), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.

Buttercup

PPermanent. $8.50.
B-
B-
7
Product
9
Pigmentation
7
Texture
10
Longevity
3.5
Application
81%
Total
Moira Showpiece Diamond Daze Liquid Shadow

Showpiece

Moira Showpiece Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) has a reddish-plum base with green-to-blue shifting pearl throughout.

  • Semi-opaque coverage
  • Thin, more fluid consistency; slightly watery
  • Could have applied more easily, best with a brush
  • Once set, no creasing/fallout for 10 hours

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$8.50/0.1 oz. - $85.00 Per Ounce

The formula is supposed to have "no fallout" and will not crease while "glid[ing] on effortlessly." There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand's promotional swatches/demo images showed the shades as fully opaque in coverage, though.

The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency--this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.

I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.

Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.

Note: some shades contain plastic (PET) glitter.

Browse all of our Moira Diamond Daze Liquid Shadow swatches.

Ingredients

Water (Aqua), Calcium Aluminum Borosilicate, Calcium Sodium Borosilicate , Glycerin, Mica, Phenoxyethanol, PVP, Tin Oxide, Polyacrylamide, C13-14 Isoalkane (C13-14 Isoparaffin), Laureth-7, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER(+/-): Iron Oxides (CI 77491), Titanium Dioxide (CI 77891).

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.

Showpiece

PPermanent. $8.50.
C
C
7
Product
7
Pigmentation
7
Texture
10
Longevity
3
Application
76%
Total
Moira Utopia Diamond Daze Liquid Shadow

Moira Utopia Diamond Daze Liquid Shadow

Moira Utopia Diamond Daze Liquid Shadow

Moira Utopia Diamond Daze Liquid Shadow

Moira Mermaid Dream Diamond Daze Liquid Shadow

Moira Mermaid Dream Diamond Daze Liquid Shadow

Moira Mermaid Dream Diamond Daze Liquid Shadow

Moira Mermaid Dream Diamond Daze Liquid Shadow

Moira Buttercup Diamond Daze Liquid Shadow

Moira Buttercup Diamond Daze Liquid Shadow

Moira Buttercup Diamond Daze Liquid Shadow

Moira Buttercup Diamond Daze Liquid Shadow

Moira Showpiece Diamond Daze Liquid Shadow

Moira Showpiece Diamond Daze Liquid Shadow

Moira Showpiece Diamond Daze Liquid Shadow

Moira Showpiece Diamond Daze Liquid Shadow

Moira Utopia Diamond Daze Liquid Shadow

Moira Utopia Diamond Daze Liquid Shadow

Moira Utopia Diamond Daze Liquid Shadow

Moira Utopia Diamond Daze Liquid Shadow

Moira Mermaid Dream Diamond Daze Liquid Shadow

Moira Mermaid Dream Diamond Daze Liquid Shadow

Moira Mermaid Dream Diamond Daze Liquid Shadow

Moira Mermaid Dream Diamond Daze Liquid Shadow

Moira Buttercup Diamond Daze Liquid Shadow

Moira Buttercup Diamond Daze Liquid Shadow

Moira Buttercup Diamond Daze Liquid Shadow

Moira Buttercup Diamond Daze Liquid Shadow

Moira Showpiece Diamond Daze Liquid Shadow

Moira Showpiece Diamond Daze Liquid Shadow

Moira Showpiece Diamond Daze Liquid Shadow

Moira Showpiece Diamond Daze Liquid Shadow



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